THE OBSESSION THAT
CHANGED EVERYTHING
Most people are running at 60% and calling it 100%.
I used to be one of them.
2012
The Real Problem
I could run 19.7s in the 200m. Shave milliseconds like my life depended on it. Olympic trials were calling.
Years later — modeling, fasting, training — I discovered the power of water fasting. The clarity. The reset. The precision it gave my body.
But by day two, I was crashing. Every “health” electrolyte on the market was a Trojan horse: sugar bombs disguised as recovery.
Big Sports Drink were selling dependency. The IV industry was selling theater. And the biohacking world? Mostly fluff — overpriced underdosed garbage.
People weren’t getting better. They were being trained to crash harder — and pay more for it.
That’s when the obsession started. I didn’t want a product. I wanted a kill switch for the entire lie.
Years later — modeling, fasting, training — I discovered the power of water fasting. The clarity. The reset. The precision it gave my body.
But by day two, I was crashing. Every “health” electrolyte on the market was a Trojan horse: sugar bombs disguised as recovery.
Big Sports Drink were selling dependency. The IV industry was selling theater. And the biohacking world? Mostly fluff — overpriced underdosed garbage.
People weren’t getting better. They were being trained to crash harder — and pay more for it.
That’s when the obsession started. I didn’t want a product. I wanted a kill switch for the entire lie.
2019
The Wake-Up Call
A nurse walked into my apartment with a $400 IV bag. Saline. B12. Theater.
She hooked me up. I stared at the drip. And realized: This industry is built on illusion.
That moment sparked the formula that became ION. No needles. No sugar. No placebo. Just what works — down to the molecule.
She hooked me up. I stared at the drip. And realized: This industry is built on illusion.
That moment sparked the formula that became ION. No needles. No sugar. No placebo. Just what works — down to the molecule.
2020
The Breakthrough Obsession
I started building it myself. Salt in coconut water. Lab-grade minerals. Obsessive batch testing during 2–5 day fasts.
While others crashed on day two, I was still training, still sharp. But the absorption? Still incomplete. The minerals weren’t fully getting in.
I wasn’t chasing energy. I was chasing efficiency. And I wasn’t all the way there yet.
While others crashed on day two, I was still training, still sharp. But the absorption? Still incomplete. The minerals weren’t fully getting in.
I wasn’t chasing energy. I was chasing efficiency. And I wasn’t all the way there yet.
2021
The Game-Changer
Chelation changed everything.
I swapped generic minerals for chelated compounds your cells could actually absorb. Then I bound them with a proprietary B complex — designed not just to exist on the label, but to trigger real change inside the cell.
Recovery time dropped from days to hours. Fasts got easier. Training got sharper. I ran it against IV drips — and this formula hit harder. Stronger. Cleaner. No nurse required.
I swapped generic minerals for chelated compounds your cells could actually absorb. Then I bound them with a proprietary B complex — designed not just to exist on the label, but to trigger real change inside the cell.
Recovery time dropped from days to hours. Fasts got easier. Training got sharper. I ran it against IV drips — and this formula hit harder. Stronger. Cleaner. No nurse required.
THIS
ISN’T
ABOUT
HYDRATION.
IT’S ABOUT TAKING BACK WHAT’S YOURS.
IT’S ABOUT TAKING BACK WHAT’S YOURS.
2024
The Mission
ION didn’t launch as a product. It launched as a warning shot.
We declared war on the fake wellness industry — on sugar-coated recovery drinks, overpriced IV clinics, and influencer brands selling underdosed fluff.
The mission is simple: burn the old system to the ground and build something cellular, clinical, and real.
This isn’t hydration. This is optimization — for people who demand all 100%.
We declared war on the fake wellness industry — on sugar-coated recovery drinks, overpriced IV clinics, and influencer brands selling underdosed fluff.
The mission is simple: burn the old system to the ground and build something cellular, clinical, and real.
This isn’t hydration. This is optimization — for people who demand all 100%.
Founder
The Thomas Philosophy
"Kaizen isn’t just improvement — it’s the refusal to accept ‘good enough.’ That’s how ION was born."
Former D1 sprinter. Olympic Trials qualifier. I’ve always lived in data. ION was built to prove — not promise — better.Every batch uses our proprietary chelation process. Every compound is tested during fasts. Every formula is benchmarked against IV therapy.
I didn’t build ION to compete with hydration brands. I built it to render them obsolete.
— Thomas, Founder